A few new Barbie books are being released in time for Barbie's 50th Anniversary. One is a new biography of Ruth Handler and Barbie. Based on original research, extensive interviews, and previously unavailable material, Barbie and Ruth tells the fascinating story of how two women forever changed American business and culture.
A second book may take you more deeply into the world of Mattel. Toy Monster takes a tour of Mattel’s seamier side and chronicles the fierce competition and eventual litigation between Mattel and the creators of the rival Bratz line, as well as 2007’s “Black Friday the 13th,” when potentially deadly magnets and lead paint in the company’s most popular toys led to two massive recalls. You can read a review of the book here.
Both of these books should provide some interesting reading in this 50th year of Barbie!
Both of these books should provide some interesting reading in this 50th year of Barbie!
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